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cybersecurity marketing innovation

Results-focused
Cybersecurity Marketing

Maximize your marketing ROI with strategies and execution plans
that are tailored to your company's industry, growth stage and unique goals.

Cost-Effective Expertise

Gain access to senior-level marketing leadership while evaluating your marketing needs for your company – without the high cost and recruiting effort of hiring a full-time CMO. 

Focused Growth

Leverage experience from various growth stages to get data-driven marketing strategies tailored to your specific growth goals, ensuring your marketing efforts are laser-focused and deliver measurable results.

Flexibility & Scalability

Adjust the level of marketing leadership as your company’s needs evolve. You’ll also have easier access to top marketing talent for execution support as needed through a Fractional CMO.

Cybersecurity Experience

 

Get targeted marketing strategies that align perfectly with your company's specific goals while navigating industry challenges and capitalizing on emerging opportunities.

MY MISSION:

To Make Your Marketing World-Class

I love solving marketing problems and guiding teams to win with their strengths.

I know how frustrating it can be to have big goals for your company but get bogged down by marketing that isn’t working well or takes up too much of your time.

Hiring the right marketing talent at the right time can be tricky. A lot of companies I speak to had discovered they'd hired the wrong type of marketer to start, even after spending months recruiting and onboarding. Maybe their first marketing hire was great at strategy but deficient in execution — or vice versa. Or they got a great-fit marketer right out of the gate, but that individual had not been able to evolve with the company. They don't necessarily want to lose great talent but they need to up-level and can't afford both. 

Light bulb signifying innovation
Casie Abello - CMO
Testimonials

WHAT PEOPLE ARE SAYING:

“I’ve had the pleasure of working with Casie through multiple companies and roles now. She is the rare combination of a strategic marketer who understands the big picture and customer experience, yet has an up-to-date depth of knowledge in marketing tactics, operations and technologies. As I work with hundreds of marketers, it's refreshing to be able to align with someone with this diverse of a talent set. Add the fact that she understands the need to build a vibrant culture within her team, including internal and external partners, and you quickly see why she is such a sought after marketing executive.”

BRANDON FRIESE

CEO, JUST GLOBAL

B2B SaaS & Cybersecurity Experience

Absolute Security
ChaosTrack
Dtex Systems
FireEye (now Trellix)
Good Technology (acquired by Blackberry)
Intuit
Oracle
Salesforce
SecurityScorecard
Securonix

Ready to Grow?

Delegate your marketing outcomes to an expert to take your time back and see a greater return on your marketing budget.

 

Feel free to schedule some time on my calendar to discuss your needs or fill out the form to email me with your questions.

Let’s get started!

Thanks for submitting! I will respond via email shortly.

fractional cmo

What is a Fractional CMO?

A fractional CMO is the part-time executive who runs your marketing team and is responsible for all of your marketing outcomes.

 

A great fractional CMO will find out what your goals are and what has worked so far, and create a comprehensive marketing plan to achieve those goals.

Along the way, they will make sure your team is performing well and in good spirits. They’ll also put in the systems and processes to make your marketing a reliable asset to your company.

 

That’s what I do for cybersecurity companies. I’d love to hear what your goals are... and help you reach them with marketing that gets results.

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